Posts Tagged ‘system’

The Distributor Kit

Tuesday, February 7th, 2012

Becoming a distributor requires no prior training in either health or nutrition — only submission of a one-page application and payment of a $35 fee.

NSP’s distributor kit consists of a wire-bound book called “A Systems Guide to Natural Health” and a loose-leaf binder labeled “The People-To-People Health Business.” The latter contains a congratulatory form letter, a product catalog, a policies and procedures manual, four different price lists, distributor applications, order forms, a receipt book, and flyers concerning products, payment plans, discounts for new distributors, and group insurance.

The form letter states: “Less expensive products are available from competitors and may appear similar; however, these products are often formulated down to a price, rather than up to a standard.” It refers to benefits such as “holistic health insurance” for managers. “Herb combinations,” according to the product catalog, “take advantage of the synergistic properties inherent in herbs to achieve superior nutritional impact. Thus, a combination of herbs can often address a broad spectrum of nutritional needs unsatisfied by a single herb alone.” In contrast, the “sidebar” begins in boldface: “saponins, oils, alkaloids and esters, that’s what herbs are made of.” The catalog states that NSP’s Chinese herbal combination products are based on the “five element model” and on the principles of yin and yang.

The policies and procedures manual features a 15-point code of ethics, which includes: “I will not make any false or therapeutic claims concerning any NSP product” and “I will service a minimum of 10 retail customers each month.” The manual also states: “If a customer asks for permission to return a product that he/she is dissatisfied with, verify that it has been used for a reasonable length of time.” Distributors are advised to separate “educational” and sales or recruiting activities. They are further advised against conducting herb lectures where products or sales aids are stored. The apparent purpose of this advice is to encourage distributors to make claims in their lectures that could create legal difficulty for the company if placed on product labels.

The Systems Guide, published in 1988, contains about 80 pages. About half of the book describes various body systems and the products NSP relates to them. For each system, there are “key,” “primary” and “complementary” products. Key products combine ingredients to “provide comprehensive nutritional support” for the body system. Primary products are combinations “designed to provide more specialized support for the particular system.”

Complementary products are single-ingredient items “for individuals who want to round out the systems approach to holistic health.” These products include acidophilus, aloe vera, cascara sagrada (a laxative) and magnesium.

The circulatory system’s key product is Mega-Chel, which contains 12 vitamins, nine chelated minerals, choline, inositol, PABA, bioflavonoids, fish oils, adrenal substance, thymus substance and spleen substance. The “primary” circulatory products include CoQ-10 Plus; Bugleweed Liquid Herb; Capsicum, Garlic and Parsley; and herbal mixtures (BP-X, GC-X, GGC, ATC, HS-II, and I-X) that contain from three to 14 ingredients. The complementary products include butcher’s broom root, capsicum, garlic, hawthorn berries, liquid chlorophyll, magnesium, omega-3 fatty acids and yellow dock root. Each of these products is said to provide “nutritional support” for the circulatory system.